As the health and wellness industry expands rapidly, Original Equipment Manufacturer (OEM) supplement production has become a popular strategy for businesses aiming to launch high-quality products quickly and efficiently. From startups to established brands, many choose OEM manufacturing to bypass the high costs of owning production facilities while focusing on branding and marketing.
However, the OEM supplement model isn’t without its challenges. Brands may encounter issues related to formulation, regulation, logistics, quality assurance, or scalability. These obstacles, if not managed properly, can delay product launches, increase costs, or damage brand credibility.
In this article, we explore the most common challenges in OEM supplement production and provide strategies to overcome them, so your brand can confidently grow in this competitive industry.